Our Expertise in Consulting, Mentoring and Training

Our core expertise is in helping you make strategic decisions about your business, usually from a marketing or commercial perspective, and then helping you to carry those decisions through to a successful conclusion, using the disciplines of consulting, mentoring and training.

In other words, if you have a problem concerning the future direction of your organisation, are not sure how best to grow your organisation, or how best to take advantage of new markets or new technologies, then we can help you.

General Business Strategy

Applying our practical business knowledge and experience, and using philosophical and particularly phenomenological methodologies, we will help you to solve business problems, creative an innovation culture and increase productivity.

Exporting, Sales and Marketing

But we don't just help you make a decision and leave you to implement it. As part of our service we supply a range services from strategic planning through to creation of marketing communications plans and, if required by the client, specific deliverables such as web site design, press relations material and campaigns, and so on. In other words, if you need us to, we are happy to take responsibility for the successful implementation of the decisions we help you make.

We have experience in business to consumer, business to business, public sector and charities. We love getting to grips with new markets, new sectors and new challenges. We have never turned a project down or failed to make a positive difference because we did not understand a sector, a market, a technology or a process.

Some of the specific marketing skills and expertise we have are as follows:

• business planning
• strategic marketing planning
• marketing communications planning
• business development
• export business development
• new product introduction
• branding
• copywriting
• PR
• market research
• direct marketing
• web design
• internet marketing

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Machiavelli, 15-16th c.

Machiavelli's most famous book The Prince advises a prince on the different strategies to adopt to obtain, keep and extend a principality.

Those in marketing and business have many of the same concerns, and many of the same principles apply.

Deciding what to do strategically requires the bringing to bear of properly-thought-out principles on practical situations. Something Metamarketing is doing all the time.